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Bottle your brilliance into service business success

From startup, self-employed or side hustle to a thriving business that sets you free. Access step by step training and join the live monthly coaching calls.

The Service eCommerce Club

Only A$99 per month. Cancel anytime. No risk guarantee. 

BONUS: Starter Strategy Roadmap included (Value A$297). Limited time offer.

Yes! I'm ready to join The Club

Just getting started?

Leanne Knowles asked me once what I wanted to do with my life, and I answered, 'In a few years, I want to...'. And then she asked me, 'Why not today?'. Epic question. Epic lesson.

Chris Nolet, Founder · Vision Pro at Apple ·

 

Seeking early stage growth?

The guidance and relationships that Leanne has helped us to build at this stage of our business, have been invaluable. We value her knowledge and even more so, how she champions and motivates us as we grow.

Dan & Wendi, Business Owners

Want service business success?

Leanne is helping me create a truly self-managing business. I’m excited about the future and I am grateful she has been there to support me through the challenges.

John Haines, Founder

From startup, self-employed or side hustle to a thriving business that sets you free

Turn your skills, knowledge, or service idea into a clear path to customers, cashflow, and founder freedom.

  1. Get clarity: Define your end goal and bold business boundaries, so you can create your version of success.
  2. Make a plan: Make informed decisions and document them, so you stay on track, and others can help you get there faster.
  3. Focus: Find and refine your profitable opportunity, so you're building on stronger foundations.
  4. Create a signature method that builds a strong brand and sets up your system, so you can grow your business without the burnout.
  5. Design your business for customers, cashflow, founder choice and real business value.

The Service eCommerce Club gives you the training, tools and support to build with more confidence and momentum.

I'm in! Take me to the checkout.

Stop sitting on the idea, and start building your business.

Consider the cost of staying stuck in the same loop while your best ideas lose energy.

That is expensive. Not always in a dramatic, bank-account-on-fire way. It shows up quietly.

  • The idea you keep circling but never validate.
  • The offer and message that stays fuzzy, while people don't buy.
  • The side hustle that never becomes a serious business.
  • The confidence that drops because you are trying to figure it out alone.
  • The income you could have been building if you had a clearer path sooner.

The Service eCommerce Club helps you avoid the hidden price of delay, and create real momentum towards your goals.

Why service businesses hit a growth ceiling

Service business has been locked out of the economic benefits of eCommerce for decades:

  1. Services are personal and you are the product.
  2. Capacity is capped by the clock.
  3. Proving value is hard when you're selling the invisible.
  4. Often tied to place or experience.
  5. Revenue is unpredictable.
  6. Creativity doesn’t scale easily. 
  7. Price pressure from amateurs and DIY tools.
  8. Word-of-mouth is slow. 
  9. No buffer for mistakes.
  10. Delegation and automation is not baked into the model.
  11. Burnout is real and unrelenting. 

You'll need a Service eCommerce business model to punch through the barriers. 

What is 'Service eCommerce'?

Service eCommerce is doing business online for services. Now the benefits of eCommerce are available to everyone. Here's the simple formula for success:

Your method +

This is your unique way of solving the customer's problem. It captures your knowledge, process, tools and thinking, so your service can become a system instead of a job.

Digital delivery +

This is where you unpack your service delivery into modular pieces that can be reorganised and systemised. Then you can delegate and automated with confidence.

AI power +

AI adds speed and value to the system. It helps you personalise the customer journey, reduce manual work, improve decisions and make the business easier to run without becoming soulless. 

Personal service 

Your personal touch is the human layer that builds trust, guides customers and creates premium value through services, creative work, events, advisory, or done-for-you support.

Welcome to The Club...

The Service eCommerce Club helps you find your profitable opportunity, bottle your brilliance and turn it into a business system that can run, sell and grow, as it frees up your time.

You get access to the tools, training and support you need for next level success:

  • Monthly live calls: with subject specialist sharing strategies, stories and insights for service success in the age of digital and AI.
  • Weekly email updates with resources for small business grants, technology and tools to boost your business.
  • On-demand access to training for every stage of business: 
    • Self-paced, 24/7 access
    • Step-by-step guidance
  • Templates, checklists and swipe files to get the job done faster:
    • Business planning
    • Product or service design
    • Money management
    • Sales and marketing
    • Customer success and retention
    • ...and more
  • Private founder community: Learn, share, chat and celebrate with like-minded peers.

Welcome to the freedom lane.

Yes! I'm ready to join The Club

Your first 90 days

Here's what you can expect:

  1. Welcome kit: Dive into the value packed goodies we'll send you to get started.
  2. Define your version of success: Follow the step-by-step guide to clarify your version of success and your end game.
  3. Join the next monthly call: We'll send you an invitation for the next monthly calls, so you can share in the conversation.
  4. Access your training dashboard: Check out the online training, tools and templates to find what you need.
  5. Connect with the community: Join the private chat for extra learning, sharing and support between calls.

With the BONUS Roadmap:

  1. Complete the online form: We'll email questions about your business stage and sector, then send your personalised roadmap.
  2. Review your BONUS Roadmap: Learn more about your best fit options for the path forward.
  3. Make decisions: The Tailored Roadmap, resources and independent research helps you make informed decisions.
  4. Take action: Start creating next level momentum in the right direction, with clarity, focus and confidence.

Monthly call agenda

Your monthly call runs for 60 minutes. You'll get cutting edge strategies and the latest insights in the areas that matter. 

We'll cover one theme per month. Each six months, we revisit the theme from a fresh angle, with something new and thought provoking.

  1. Customers: “How do I get more of the right buyers?”
  2. Cashflow: “How do I stop the feast-or-famine cash cycle?”
  3. Choice: “How do I build a business that frees up my time?”
  4. Capital: “How do I fund growth and manage the money?”
  5. Bottle your brilliance: “What makes my business unique and defensible?”
  6. Member choice: We'll cover your most burning questions.

Now you'll have access to tried and proven solutions that fit your goals and situation.

Why I created this

Hi I'm Leanne Knowles, your master strategist and success facilitator.

I’ve been where you are. I started and sold two service businesses by the time I was 34.

I loved doing my thing. We were successful, in-demand, and profitable, but I was trapped inside the daily operations.

Every sale depended on me. Every client relied on me. And freedom? That was nowhere in sight.

I realised the real problem wasn’t the work, it was the way it was designed. So I rebuilt my business life around the principles you’ll learn with me in The Club.

These are tried and proven principles that cut through the barriers to scalable growth and a business system that can virtually run itself.

What other customers have said...

“Leanne takes a very holistic approach to success – she doesn’t just look at the finances, but places lifestyle and social impact goals as just as important. She takes your dreams and provides structure and a systematic approach to getting there. She is inspiring, motivating and dares you to think big.”  Deborah Lindemann, Adelhelm

Accessible and flexible

Your investment: Just A$99 per month

That's not even a coffee a day to get the guidance, support and resources to build a business that works for you as well as your buyers.

  • Cancel anytime
  • No risk 

The price of the status quo? Missed opportunities, increased risks and a lonely ride, as the market keeps moving at speed.

Join the club and get ready to take action in the right direction.

Yes, I'm ready to join The Club

BONUS : Join today and get your Starter Strategy Roadmap

This Starter Strategy Roadmap gives you a clear direction, practical priorities and a simple action pathway to start, launch or grow your business.

  • 12 months Roadmap, so you can cut through the barriers to service business success, and help you achieve your goals.

  • A 90 Day Action Plan to help you take the right steps in the right order. 

  • Workbook and Playbook to help you make informed decisions before you take action.

Value: $297

Yes, I want the Roadmap with The Club

No risk guarantee

Because trust matters: This program isn’t for tire kickers. It’s for aspiring founders and business owners who are ready to create their version of success.

Cancel anytime

But if you show up, take action, and feel like it’s not for you within the first 30 days, I’ll give you your money back. No tricks. No drama.

Yes, I'm ready to get started

Next steps

You don't have to do it alone. Join the club for the guidance and support for next level success:

  1. Join the club: Look out for your email welcome kit with links to your resources
  2. Monthly call: Schedule your monthly strategy calls in your calendar and get ready to join us
  3. Momentum: Engage with the community, follow the steps and enjoy creating a new level of momentum towards your ultimate business success.

Remember: This is a no risk purchase. Cancel anytime.

Yes! I'm ready to join The Club

Join us in The Service eCommerce Club

$99 USD per month

Stop sitting on the idea. Start building the business.

Yes! Count me in